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RETAIL DESIGN
celine
II Project Parameters
Fashion Brand: Céline
Location: New Bond Street, London, England
Space: 6 900 square feet, corner lot
Objective: to design a fashion store with respect to the brand philosophy and location
II Concept
The design concept for this new Céline retail store is a reflection of the current creative director, Phoebe Philo’s, fashion designs. It emphasizes line, colour and form. This is achieved through the use of native material, finishes and spatial planning.
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